23 Jun 2006 : Advertising, Marketing and Media Summit 2006
Mushroom Music Publishing's MD Ian James [pictured left] and Mushroom Marketing's MD Carl Gardiner [pictured right] have been invited to speak at the 'Advertising Marketing and Media Summit' to be held on the 27th and 28th of July 2006 at the Langham Hotel in Melbourne.
This summit is primarily for the advertising, marketing and media industries along with those serving these industries. This summit will look at where Australia's communication landscape currently sits and where the three sectors are looking to be at in 2020.
Ian and Carl will be speaking about the effective use of music with advertising - what music can bring to a brand, how music can help sell products, and providing some case studies on effective marketing via links to music.
